Career websites, once simply job listings hubs, have evolved into key tools for building and nurturing a talent network. Now, it’s about optimizing your site to convert visitors into talent network members and nurturing them through CRM-driven, personalized experiences up to the point of application — laying a strong foundation for ongoing pipeline growth.
Join us for a deep dive into actionable strategies to unlock the full potential of your talent network, focusing on data-driven insights that drive meaningful, sustained growth in your candidate pipeline.
Key discussion points:
- Attracting and engaging talent network members: Discover innovative ways to bring job seekers into your talent network, capturing their interest with minimal friction and nurturing them over time.
- Workflows for conversion: See how automated workflows can nurture job seekers from initial interest to a completed application, keeping your pipeline consistently engaged.
- The power of dynamic career site content: Explore the importance of personalized content on career sites that speaks directly to job seekers, keeping them engaged and aligned with the right opportunities.
- Candidate engagement: Learn how to craft strategic, segmented campaigns that keep your candidates informed, engaged, and loyal, even if they're not ready to apply right away.
- Insightful analytics through contact integration: Understand how integrating contact data enables insights into candidate journey progression, revealing where candidates may need further engagement and support.
