M-Cloud takes the inefficiencies and guesswork out of recruitment advertising. Driven by Symphony Talent’s Artificial Intelligence engine, M-Cloud helps talent leaders apply programmatic, real-time and results-driven media optimization. M-Cloud automatically calibrates media spend to sites that provide the best-fit and highest quality candidates, while continually refocusing efforts on the most important jobs.
Add precision. Save time. Reduce spend. M-Cloud delivers targeted display ads or personalized videos to the most effective sites, while retargeting candidates who have visited your employer branding and recruiting properties. Plus, the M-Cloud automatically readjusts media spend on the most effective media sources, focusing on the jobs that need more attention. All automated. All the time.
- Quality-based programmatic media
- Job distribution
- Targeted display ads
- Personalized video ads
- Lead capture
- Email retargeting and engagement.
In an easy-to-use accessible platform, M-Cloud takes auto-campaigning to the next level without the need for constant manual user inputs. It also gives goals-based optimization of media spend across active and passive candidates so that you:
- Only buy those impressions likely to result in quality applies for the most important jobs.
- Get precise, real-time reporting at the job level.
- Benefit from real-time optimization: every ad programmatically informs the next impression.
- Create the right media mix to attract both passive and active candidates.
- Retarget your candidates across all channels of interaction.