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UCLA Health: Elevating Employer Brand with a People-First Approach

UCLA Health: Elevating Employer Brand with a People-First Approach

For over 60 years, UCLA Health has delivered world-class care and innovation, serving 2.5 million outpatient visits and nearly 600,000 unique patients annually. When faced with the challenge of attracting top talent in a competitive market, UCLA Health redefined its employer brand with a human-centered strategy powered by technology.

The challenge: Standing out in a crowded market
To attract top talent, UCLA Health sought to translate its reputation for excellence into an engaging and authentic employer brand.

The solution: People-driven strategy + technology
Partnering with Symphony Talent, UCLA Health:
• Streamlined recruitment marketing with career website technology.
• Enhanced the candidate experience with data-driven insights and a seamless application process.
• Highlighted real employee stories to amplify their inclusive, supportive culture.

The results:
• Lowest vacancy rate in history.
• Single-digit turnover, best in class.
• Increased candidate engagement through dynamic storytelling and targeted campaigns.

“Our vacancy rate is the lowest it's ever been, and our turnover is in single digits. I have not met another health system with the kind of numbers we see.” - Senior Director of Talent Management, UCLA Health

A blueprint for success
UCLA Health’s people-first approach showcases the power of combining authentic storytelling with the right tools to attract and retain top talent—building a stronger, more engaged workforce for the future.

 

 

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