Scripps Health: Empowering Change From Within to Transform Hiring Outcomes

As a trusted nonprofit healthcare system serving San Diego for more than a century, Scripps Health continues to grow alongside its community. But increasing patient demand and nationwide workforce shortages placed new pressure on hiring.

Recruiting processes were siloed. Messaging varied across channels. Data visibility was limited, making it difficult to forecast needs or measure performance. With new leadership in place, Scripps recognized the need for more than incremental improvement — they needed a system-wide transformation.

The Solution

Scripps Health partnered with Symphony Talent to create a connected recruitment marketing ecosystem powered by:

• SFX CRM to centralize communication and automate candidate engagement
  
• SFX Insights to deliver real-time performance visibility and smarter decision-making
  
• Career site enhancements to better showcase career growth, flexibility, and support programs

The Results

The transformation delivered measurable impact across the hiring funnel:

• 128 automated CRM workflows
• 9.38% click-to-apply rate, up from 2.81% last year
• 113% increase in direct hires attributed to SFX CRM
• 35% increase in apply attempts year over year
• 39% increase in job description page views
• 15% decrease in cost per application and cost per hire

These results reflect more than numbers — they represent a cultural shift. Scripps Health built internal confidence in data, fostered cross-functional collaboration, and redefined what modern recruitment looks like in healthcare.